What do you do when you can’t find a certain thing on a website? You search for it to get quick results so that you can save on some quick time. But have you ever noticed that some search bars don’t produce the desired outputs and leave us stranded? Well, that’s not a complete fault of the website’s functionality, but it also depends on your searching skills. We all search for a product differently, and above all, we are poor searchers. Maybe because of the poor search skills, we often fail to receive the desired output. Imagine you have to give a certain command or input to a machine, and that input is incomplete or not accurate. Can you expect the right output?
A poorly working search bar is the most ineffective thing you will find on most websites. At PRO IT Melbourne, we make sure that while we develop your website, a search bar should never be left unattended. There are different users with the diverse skill set for searching capabilities. Please don’t make the search bar more complicated. Focus on its functionality and develop its performance.
The role of a Search Bar
Think like a user. Developing strongly supported navigating features will help you funnel down the types of searches that people do. Today, you have no idea if that search is being done by a kid or an adult. The searches have become so unpredictable today.But why would someone use the search bar? In websites where there is more content, people like to target some specific products. The reason they do it is to land on particular information more quickly. Again, to save time.But think like that, if your website doesn’t support intuitive and user-friendly search results, the chances of users leaving your website will increase.Supposedly, there is an eCommerce website, and you are searching for some product that you aren’t able to spot at once. While searching for that product, you get a ‘no results’ ‘sorry not found’ ‘doesn’t exist’ flashed on your screen; what would you do? Obviously, switch websites and look for the same product on a different website.Now as a user, you have multiple options, but as someone who is running that eCommerce company, imagine losing a lot of users because you couldn’t offer them the right search results.It can also happen because of the poor searching capability of a user but you are also failing to flash the product even if you have that in the inventory.
Isn’t it the worst thing to hear? You are losing customers because your search bar is not helping you navigate better? It is extremely disappointing, and as a Web Designing Company in Melbourne, we know how many customers you have been losing every passing minute.Remember that you have to make your website more search-friendly. Give your customers some related options. Don’t leave them with a direct ‘NO’. Maybe you can redirect them towards other possible matching results. Also, they will stay longer on the website, and that’s a plus point.
Who needs a better Search Bar?
Well, if you have a website that doesn’t require much search, if it has fewer pages then, you can avoid a strongly functional search bar. But in case your website has a lot of content, then you have to work on this. If yours is a data-driven drive website or a website that has a lot of products, you must think twice before not doing this. Though, we recommend that everyone should do this, and focus on making their search bar better and workable.
Make the Search Bar visible
Sometimes not finding a search bar can be frustrating for the user. If you are on a website, and you have to make a quick order, but you can’t find that search bar, how would you feel? Trust us; no one has this much time in the world to spare an extra minute in finding that search bar and then finding the product. So, make sure when you are designing the website. The search bar is not only visible but accessible to all. People do rush and that’s when a search bar comes to the rescue. The best place is the space at the top bar. Keep it there and see how your users will secretly appreciate you for saving their time, energy, and effort.You can either keep a simple button or keep a search bar. It will work either way. You have to decide what and how you have to make it more achievable. We can help you find one!Since we have been in the business for a long, we know the importance of having a search bar and how it affects sales. Your customers are not on your website because they want something; they are here because they want something quick.
From enough space in the search bar to throwing hints to your customers, we will help you develop a website that will help you attract more clients and increase conversions. Connect with us today and let our experts handle your queries. We understand that you will have your own doubts and that’s alright. We are a Web development Company in Melbourne that can offer you the most budget-friendly website-related services in no time.